Thinking, Fast and Slow

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Thinking, Fast and Slow Book Feature

File Size: 1138 KB
Print Length: 511 pages
Page Numbers Source ISBN: 0385676514
Publisher: Farrar, Straus and Giroux; Reprint edition (October 25, 2011)
Sold by: Macmillan
Language: English

ASIN: B00555X8OA
Drawing on decades of research in psychology that resulted in a Nobel Prize in Economic Sciences, Daniel Kahneman takes readers on an exploration of what influences thought example by example, sometimes with unlikely word pairs like “vomit and banana.” System 1 and System 2, the fast and slow types of thinking, become characters that illustrate the psychology behind things we think we understand but really don’t, such as intuition. Kahneman’s transparent and careful treatment of his subject has the potential to change how we think, not just about thinking, but about how we live our lives. Thinking, Fast and Slow gives deep–and sometimes frightening–insight about what goes on inside our heads: the psychological basis for reactions, judgments, recognition, choices, conclusions, and much more. Read Thinking, Fast and Slow online book today.

Thinking, Fast and Slow Bok Reviews

ack in 1994, Massimo Piattelli-Palmarini, Director of the Institute of San Raffaele in Milan, Italy, wrote a charming little book about common cognitive distortions called Inevitable Illusions. It is probably the very first comprehensive summary of behavioral economics intended for general audience. In it, he predicted that the two psychologists behind behavioral economics – Amos Tversky and Daniel Kahneman – would win the Nobel prize. I didn’t disagree with the sentiment, but wondered how in the world were they going to get it since these two were psychologists and there is no Nobel prize in psychology. I didn’t think there was much chance of them winning the Nobel Prize in economics. I was wrong and Piattelli-Palmarini was right. Kahneman won the Nobel prize in Economic Sciences. (Tversky unfortunately prematurely passed away by this time.) Just as Steve Jobs who was not in the music industry revolutionized it, the non-economists Kahneman and Tversky have revolutionized economic thinking. I have known Kahneman’s work for quite some time and was quite excited to see that he was coming out with a non-technical version of his research. My expectations for the book were high and I wasn’t disappointed.
Since other reviewers have given an excellent summary of the book, I will be brief in my summary but review the book more broadly.
The basis thesis of the book is simple. In judging the world around us, we use two mental systems: Fast and Slow. The Fast system (System 1) is mostly unconscious and makes snap judgments based on our past experiences and emotions. When we use this system we are as likely to be wrong as right. The Slow system (System 2) is rational, conscious and slow. They work together to provide us a view of the world around us. Get online Thinking, Fast and Slow now.